MemoryFox is thrilled to host Barbara O’Reilly on Wednesday, April 3rd for an energetic, educational session entitled: Unlocking the Mystery of Donor Retention – How to Break Donor Churn & Create Stronger Donor Relationships.

About the Session: Did you know that nonprofits lose on average more than 60% of their donors each and every year?

This donor churn creates unnecessary work and is not cost effective for nonprofits, especially those
with limited capacity. In particular, we know that your next major donors are probably right under
your nose and you don’t know it. So, just what can an organization do to increase the loyalty of its
donors? Join Barbara O’Reilly, CFRE, Principal of Windmill Hill Consulting, as we discuss how to
unlock the mystery of donor retention by learning about:

• What matters to donors and how that affects their giving decisions;
• How to build a fundraising strategy that focuses on increasing donor retention;
• Creating greater engagement with your current donors so they are inspired to increase their giving

About the Speaker: Barbara O’Reilly, CFRE is the Founder & Principal of Windmill Hill Consulting, LLC. She understands that fundraising is much more than just raising money. It’s about enabling donors to realize their philanthropic dreams for issues that are most important to them and to be part of the change they want to see in the world. She brings to her clients nearly thirty years of major gifts, annual fund, and campaign fundraising experience at major non-profit organizations including Harvard University, the National Trust for Historic Preservation, Oxford University in England, and the American Red Cross.